Archive for the 'Pricing' Category

Why you should offers Real Estate Photos Before Virtual Tours | WGAN.INFO/repp | WGAN.INFO/reppwebinar

✓ Real Estate Photographer Pro Course by Eli Jones
✓ Webinar (Pre-Recorded): How to Get Started as a Real Estate Photographer by Eli Jones

Hi All,

Must watch show (above) if:

1. you are new to real estate photography
2. you are new to virtual tour photography
3. you are deciding your pricing strategy
4. you are deciding on your pricing
5. you are revisiting how you price your services
6. wondering what are best practices for pricing strategies and best practices for pricing
7. wondering how to simplify your service offering
8. wondering how to simplify your pricing

---

If you are just starting in real estate photography, you likely have questions about:

1. which media services to offer first? For example: photosvideodrone24/7 Open House Virtual Tours
2. how to price real estate media services

That's why I invited Real Estate Photographer Pro Course Creator Eli Jones to be my guest on:

✓ WGAN-TV Live at 5: Real Estate Media Services and Pricing

This WGAN-TV Live at 5 show aired live: 5 pm EDT Wednesday, 28 October 2020.

Eli is also the founder of Norman & Young. His real estate photography business has grown to 18+ employees.

When it comes to pricing, Eli's mantra is: Simplify! Simplify! Simply!

Among the questions that I asked Eli on WGAN-TV Live at 5:

1. You are the Founder of Ft. Worth, Texas-based Norman & Young, a $1 million; 18+ person real estate photography agency. How did you get started?
When first starting out as a real estate photographer, which media services should you offer and why?
2. Simplify! Simplify! Simply! What does that mean regarding real estate photography services
3. How do you charge for real estate photos?
4. How many packages to offer for photos? (For example, 25 photos; 36 photos and 50 photos?)
5. How to charge for drone photos?
6. How do you charge for real estate video?
7. How many packages to offer for videos? (For example, 25 photos; 36 photos and 50 photos?)
8. Why does it make sense to also offer video?
9. How do you charge for drone video?
10. 20. How to charge for Matterport 24/7 Open House Virtual Tours? Does that include floor plans?
11. How to charge for Twilight photos? (virtual or real twilights?)
12. If you are new to residential real estate, is it okay to begin with 24/7 Open House Virtual Tours?
13. How to structure pricing for each media service: photosvideodronevirtual toursother?
14. 12. How many photos should be included in a photo package?
15. Should you do your first (media) free?
16. How to differentiate from competitors?
17. How might pricing vary based on markets? For example, Los Angeles, New York or Waco, Texas?
18. How long should it take to shoot photos inside a typical listing?
19. How important is it to be the best real estate photographer?
20. How important is editing of photos? Do yourself or outsource?
21. What's the different between offering a "service" and offering a "product" [productising]?
22. How do you make services into products or packages?
23. What is a MLS and how does that affect packages?
24. Your thoughts on charging by SQ FT for a Matterport tour: says, 2,500 SQ FT or 3,500 SQ FT?
25. Do you include floor plans with a Matterport tour or offer as an Add On?
26. What are the best Add Ons and why?
27. How to charge for video?
28. What are your thoughts about charing distance fees?
29. Why do real agents switch to you from other photographers?
30. What pricing strategies to avoid and why?

Best,

Dan

P.S. WGAN Forum Member? Save 70 percent on Real Estate Photographer Pro course when you watch this free video: How to Get Started as a Real Estate Photographer by Eli Jones.

Watch Now:

Read Full Post »

WGAN Founder Dan Smigrod has a lot to say about pricing.

Watch Now:

Read Full Post »

How do you charge TV stations and Newspapers for Matterport 3D Tours?

Hi All,

The following WGAN-TV Live at 5 Pricing program airs LIVE ....

5 pm ET (GMT -4) today, Monday, 23 October 2017 - Pricing Strategies for Local TV and Local Newspapers and Non-Profits

Anyone can view this WGAN-TV Pricing program live.

The recording will be viewable free for WGAN Basic, Standard and Premium Members (see All Access Pass in the WGAN Welcome Onboard Letter)

Best,

Dan

P.S. WGAN Forum Members are welcome to join the virtual studio audience to participate in the discussion.

Watch Now:

Read Full Post »

See 4 actual quotes; plus, the private rate card we share with Clients

Hi All,

The following WGAN-TV Live at 5 Pricing program airs LIVE and will be recorded ....

5 pm ET (GMT -4) Friday, 13 October 2017 - We Get Around Atlanta: 3 Custom Quotes and Residential Rate Card

Topics

1. We Get Around Atlanta - Rate Card (previously private)
2. Discussion of the We Get Around Atlanta Friend-Get-a-Friend program for residential real estate agents and brokers
3. We Get Around Atlanta Quote - Independent Living Facility 
4. We Get Around Atlanta Quote - Co-Working Space
5. We Get Around Atlanta Quote - Manufacturing/Warehouse 
6. Guide to Matterport Service Provider Pricing (deep links to 100 Pro Pricing Pages)
7. Why We Get Around Atlanta charges (likely more than any other Matterport Service Provider)

You will see actual numbers. Client info redacted.

This WGAN-TV Live is for:

1. Matterport Service Providers
2. Real Estate Agents/Brokers that have a Matterport Camera
3. Anyone thinking about buying a Matterport Pro2 3D Camera

Prerequisite

✓ I will assume that you watched Matterport Service Provider Pricing for Newbies and Matterport Service Provider Pricing for Seasoned Pros

Anyone can view the WGAN-TV Pricing programs [b]live[/b]: live!

The recording will be viewable free for WGAN Basic, Standard and Premium Members (see All Access Pass in the WGAN Welcome Onboard Letter)

Best,

Dan

P.S. WGAN Forum Members are welcome to join the virtual studio audience to participate in the discussion.

Watch Now:

Read Full Post »

Real Estate Agents: Super-Easy/Super-Fast Booking of Matterport Service Providers

Real Estate Agents and Brokers

If you are a real estate agent or broker in the United States, it's about to get super-easy and super-fast to book a Matterport Service Provider in real-time (and a photographer, videographer and Aerial Pro – for HDR photos, video, aerial and/or floor plans).

Today (Tuesday, 14 August 2018), we launch - in Georgia - the We Get Around Network Instant Booking Service powered by KoaWare. The rest of the United States is coming soon.

Matterport Service Providers

If you are a Matterport Service Provider, it's about to get super-easy and super-fast to be booked by a real estate agent or Broker.

Simply Register Here for the WGAN Instant Booking Service powered by KoaWare

✓ you set your rates (Matterport, photos, videos, aerial and/or 2D schematic floor plans
✓ you set your availability (simply by keeping your Google calendar current)
✓ real-time bookings show up in your calendar and you get an email notification: where/when/who

Frequently Asked Questions (FAQs)

Q: How do you know when I am available to shoot?
A: Simply keep your Google calendar up-to-date.

Q: How soon will the We Get Around Network Instant Booking Service powered by KoaWare be rolled out across the United States?
A: As soon as practical. We want to make sure that we have critical mass of Matterport Service Providers, photographers, videographers, aerial Pros, etc. before enabling the entire United States. Plus, all Service Providers need to go through a review process. For example, all Service Providers accepted into the Instant Booking Service need to have liability insurance.

Q: When will We Get Around Network Instant Booking Service powered by KoaWare be offered outside the United States?
A: While we envision an international platform, we need to stay focused on the United States first. You can also join the We Get Around Network to get a public facing profile on the We Get Around Network Find a Matterport Pro page and 40+ other Membership benefits to help you Succeed Faster. www.JoinStandard.com

Q: What's the difference between WGAN Find a Pro Map and We Get Around Network Instant Booking Service powered by KoaWare?
A: There are three major differences:

1. WGAN Instant Booking Service powered by KoaWare is focused on instant residential real estate bookings in the United States
2. WGAN Find a Matterport Pro Map enables potential Clients to reach out to Matterport Service Providers directly to engage in a conversation
3. WGAN Find a Matterport Pro Map is United States + International

Q: How do I join the We Get Around Network Instant Booking Service powered by KoaWare
A: Join Free! Register Here

Q: How do I get on the We Get Network Find a Matterport Pro Map?
A: www.JoinStandard.com | Compare Plans | 40+ Membership Benefits to help you Succeed Faster |

Q: Can I charge different rates on the We Get Around Network Instant Booking Service powered by KoaWare as I charge on my webiste or other clients?
A: Yes. You set your own pricing.

Watch Now:

Read Full Post »

Matterport Pricing for News Media is Different than Real Estate. Find out how.

--

Hi All,

Here is the recording of today's (Monday, 23 October 2017) WGAN-TV Live at 5 program about Pricing Strategies for TV Stations, Newspapers and Non-Profits for Matterport Service Providers.

WGAN Basic, Standard and Premium Members receive an All Access Pass to the We Get Around Matterport Training Academy Videos, including this one.

Not yet a Member? Around 40 Membership Benefits, including the All Access Pass. Compare Plans | www.JoinStandard.com

Already a Basic, Standard or Premium Member? See the Welcome Onboard Letter for your free All Access Pass.

Best,

Dan

Read Full Post »

Why Virtual Staging? How to Sell Virtual Staging? What's a Good Photo for Virtual Staging creation?

--

Hi All,

On WGAN-TV Live at 5 (5 pm ET | GMT -5) Wednesday, 3 January 2018 ...

WGAN-TV: How to Sell and Price Virtual Staging with Blue-Sketch Founder and Head Designer @PetraSolderling

Petra will cover:

✓ Why Virtual Staging?
1. Attract home buyers
2. Help to visualize
3. Sell for higher price

✓ How to (re)sell Blue-Sketch Virtual Staging?
1. Use case
2. Marketing material
3. Pricing

✓ What’s a good photo for staging?
1. Professional DSLR photos
2. Matterport Snapshots
3. Smartphones

✓ Styles and Design trends (home buyer profiles)
✓ Other related technologies (3 renderings, 3D Floor Plans)

What questions do you have about how to sell and price Virtual Staging?

We Get Around Network Basic, Standard and Premium Members Special Offer

✓ Savings on Virtual Staging
✓ Savings on 2D/3D Floor Plans
✓ Savings on SmartTags

Not yet a Member? Compare Membership Plans | Membership Benefits | JoinStandard.com

Best,

Dan

P.S. WGAN Forum Members are welcome to join the virtual studio audience to participate in the discussion.

P.P.S. In this (below) WGAN-TV Live at 5 in 2017, Blue-Sketch Founder @PetraSolderling demos and discusses Blue-Sketch services: 2D/3D Floor Plans; Virtual Staging; and SmartTags. 

Watch Now:

Read Full Post »

Optional Extras. Bundles. Why Name Bundles. Bulk Pricing. Discussion of Free.

---

Hi All,

The following WGAN-TV Live at 5 Pricing program airs LIVE and will be recorded ....

5 pm ET (GMT -4) Thursday, 12 October 2017 - Matterport Service Providers: Bundle Versus Optional Extras

Topics

1. Optional Extras (high perceived value / high margin)
2. Optional Extras (more examples)
3. Bundles (Packages) Examples
4. View other Matterport Service Provider Bundles (Packages)
5. Advantages of Bundles
6. Discussion of Free [Matterport] Space with Bundle (Package)
7. Naming your Packages
8. Bulk Pricing (What's that? And, why?)
9. Advantages of bundles (packages) over ala carte 
10. Advantages of ala carte over bundles (packages)
11. Blue Ocean Strategy: making your competition irrelevant (a taste) 

Anyone can view this Pricing program live Thursday, 12 October 2017 at 5 pm ET (GMT -4)

Best,

Dan

P.S. WGAN Forum Members are welcome to join the virtual studio audience to participate in the discussion.

Watch Now:

Read Full Post »

Up-Selling Add Ons versus Bundling; Blue Ocean Marketing; Leveraging ...

----

Hi All,

The following WGAN-TV Live at 5 Pricing program airs LIVE and will be recorded ....

5 pm ET (GMT -4) today, Tuesday, 10 October 2017 - Matterport Pro Pricing for Seasoned Pros

Topics

1. Blue-Ocean Strategy: making your competition irrelevant
2. Happy Clients / Unhappy Clients
3. High Value Clients / Low Value Clients
4. Recurring revenue strategy and tactics
5. Up-Selling and Bundling/Packaging
6. 5 percent rule
7. Adding employees or contractors?
8. Leveraging trusted relationships One Order: many markets
9. What problem are you solving for your clients (and potential clients)?
10. Pricing Matterport to Google Street View publishing (I will be doing an entire episode on this topic)
11. What else would you like me to cover?

This WGAN-TV Live is for:

1. Matterport Service Providers that have been scanning for 1+ years
2. Any successful 3D Tour photographer that is super-busy and income has plateaued 
3. Matterport newbies that are thinking long term
4. Potential Matterport camera buyers seeking insight to succeed faster

Prerequisite

✓ I will assume that you watched Matterport Service Provider Pricing for Newbies 

Anyone can view the WGAN-TV Pricing programs [b]live[/b]: live!

The recording will be viewable free for WGAN Basic, Standard and Premium Members (see All Access Pass in the WGAN Welcome Onboard Letter)

Best,

Dan

P.S. WGAN Forum Members are welcome to join the virtual studio audience to participate in the discussion.

Watch Now:

Read Full Post »

(Surprising) Tips for Quoting Large Matterport 3D Tours

--

Hi All,

Here is the recording of today's (Tuesday, 17 October 2017) WGAN-TV Live at 5 program about how to pricing large Matterport projects.

WGAN Basic, Standard and Premium Members receive an All Access Pass to the We Get Around Matterport Training Academy Videos, including this one.

Not yet a Member? Around 40 Membership Benefits, including the All Access Pass. Compare Plans | www.JoinStandard.com

Already a Basic, Standard or Premium Member? See the Welcome Onboard Letter for your free All Access Pass.

Best,

Dan

Watch Now:

Read Full Post »

Podbean App

Play this podcast on Podbean App